The AQUARELA®️ collection is the combination of elements that represent feelings common to many people who have redefined their lives during the pandemic. Feeling an enormous need to continue producing, but in a new way adapted to times of isolation, our Creative Director @mariana_amaral wanted to apply some kind of metamorphosis to one of our products, something that reflected the awareness of creating the new from something that already existed. The starting point was already chosen: the bases of the FRANCISCO®️ lamp, created in honor of his maternal grandfather and which symbolizes simplicity. “I was obsessed with colors and the feeling of rebirth and wanted to color the bases, but this change alone would not justify a new collection until I came across something beautiful: the rescue of a great and dear friend of his artistic gift. I followed Jay's beautiful internal revolution through social media, who plunged into the loneliness of quarantine, brought art back to his life ”. Amid the canvases and paints, from the living room of his house, @jayboggo showed the world his rediscovery and this gave rise to the idea and the invitation: to take this art to the domes that would be the perfect complement to the colored bases. Surrounded by the result of this union, the artist adds: “Signing this line of domes for @itens_ was delicious. My world was opaque. I took an internal dive and exploded all my feelings: I cried, smiled, had fears and courage. I'm doing better and I was able to explore the photograph of my heart on the brushes ”. In unprecedented shades of pink, blue, beige, yellow, and green in addition to white, black, and brass, FRANCISCO®️ lamps have received exclusive and unique domes in colors that reflect joy and delicacy. An unforgettable collection.
Jay Boggo is a stylist and painter. With over 20 years of experience at the helm of the textile industry and knowledgeable in raw materials, he also acts as a speaker telling his life experience and personal transformation in schools and universities, research and creation centers. Develops costumes for theater, TV, cinema, and dance. He is the founder and creative director of JBOGGO +
Mariana Amaral is Creative Director of ITENS, a brand specializing in Brazilian designer lighting design, present in more than 40 cities in the country and also with a concept store in São Paulo. Its main focus is to elevate the national authorial design by betting and encouraging artisans, small factories and communities, and designers.
Photos: William Alves